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Use NuVal® to shop smarter

The NuVal® Nutritional Scoring System helps you cut through confusing nutrition information so you can make decisions about food quickly and easily — and feel good about your choices.

Should you buy wheat or oatmeal bread? Are pretzels more nutritious than tortilla chips? These are the decisions that NuVal scores can help you make — in seconds — as you’re walking down your grocery store aisles. The NuVal system provides comprehensive nutritional information in one simple number between 1 and 100. The higher the score, the higher the nutrition.

All you have to do is:

  • Look. It’s easy to incorporate NuVal scores into your regular shopping routine. Just look for the NuVal system’s double-hexagon emblem and 1-100 food score on shelf tags next to the price.

  • Compare. The NuVal score’s convenient location on the shelf tag lets you compare overall nutrition the same way you compare price. No more scouring nutrition labels; with NuVal scores, you can see and compare food’s nutritional value in a single number at a single glance.

  • Decide. NuVal scores make it easy to find more nutritious alternatives
    in nearly every department and aisle in the store. So when you want to buy more nutritious foods, simply look for those with higher NuVal scores. And even if you don’t buy the product with the highest score, you have the nutrition information you need to make your decision quickly and easily.
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